Are You Destroying the Meaning of Awesome?

Nothing is awesome.

At least, not many things. If everything were awesome, we’d all be walking around with our jaws on the floor, in a state of complete awe, which is what the word means. Sadly, this is not the case, but you’d think it was when you consider how often that word is used. When a word is overused and applied for all variations and shades of its original meaning, that word’s definition is cheapened.

I’m guilty of abusing the word awesome, too. It’s just easy to grab it out of my thought cloud and apply it in a variety of situations. In other words – it’s lazy!

By finding more accurate words to replace the word awesome:

  • We return value to its original meaning
  • The word becomes less watered down
  • We become more thoughtful and creative
  • Our vocabularies improve
  • Life becomes more interesting (maybe going overboard a bit here)

How to Preserve the Meaning of Awesome

Don’t say that your friend’s new haircut looks awesome; say it’s a welcome addition to Vancouver’s hairstyle landscape.

Don’t say that sandwich your mom just made you is awesome; say it’s the most marvellous combination of protein, vegetables, condiments and bread your mouth has engulfed in recent memory.

Don’t say that link your friend shared on Twitter is awesome; say it’s one of the funniest things you’ve wasted precious work time to read today.

Acceptable Uses of Awesome

The word awesome is only acceptable in certain situations, such as:

  • Fireworks
  • A rainbow
  • Cirque du Soleil
  • A monster truck rally
  • When a dancer at Brandi’s brings out the flaming devil sticks
  • Hummingbirds
  • The miracle of birth
  • And so on…

Now go forth, and do your best to preserve the meaning of awesome.

(p.s. – Whatever you do… don’t type LOL unless you are actually laughing out loud. If people were actually laughing out loud whenever they typed LOL, there would be a lot more laughter in the world. Think about THAT.)


About the author: JessicaGrey

I'm a copywriter for web, print, radio and video. Contact me to get content that effectively communicates the benefits of your product or service.

2 comments to “Are You Destroying the Meaning of Awesome?”

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  1. Anthony Taylor - January 17, 2013 at 2:55 pm

    That post was skillfully written and apt AF.

  2. JessicaGrey - January 17, 2013 at 3:14 pm

    Ha! Thank you for your thoughtful comment.

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