Category Archives: Content Marketing

Media Literacy Checklist: Read This Before You ‘Share’

photo by: nist6dh Tell me if you’ve done this before: You see an article come up in your Facebook feed. The headline resonates with you. It pulls at your heartstrings. It solidifies your worldview and supports an argument you stand … Continue reading

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What Red Bull Can Teach Us About Content Marketing

This past week I attended several Red Bull Thre3style events in Toronto. Having been impressed by these events when I attended last year in Vancouver, this year I was equally impressed by the caliber of both the event production and the … Continue reading

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E-newsletters That Don’t Suck

Email newsletter marketing is an excellent way to stay connected with your audience, but only if you’re producing excellent content. I’d like to claim that I run a tight ship when it comes to my email inbox, but truth be … Continue reading

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