Category Archives: SEO

Common Mistakes Bloggers Make and How to Avoid Them

Guest post by Marcela De Vivo Starting a new blog? Blogging can be a rewarding pastime, as a way of expressing yourself creatively and by connecting you to like-minded groups of people. Some bloggers are even able to earn a … Continue reading

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How to Create Targeted Content Through Persona Modeling

Hi everyone, my name is Andrew Johnson, and I’m a marketing content strategist based in Salt Lake City. My cousin Jessica asked if I wanted to write a post for this blog, and I had just the right topic in … Continue reading

Posted in Blogging, Content Marketing, Copywriting, Marketing, SEO | Tagged | 1 Comment

Content Marketing 101: How to Get Started

Content marketing has totally become ‘a thing’. Content has always been ‘a thing’, but now people are realizing that creating it on a regular basis is an invaluable way to raise awareness about your brand. Just look at what LinkedIn … Continue reading

Posted in Blogging, Marketing, SEO, Social Media | Tagged | 2 Comments