Media Literacy Checklist: Read This Before You ‘Share’

This carrot is an abstract illustration of clickbait.

photo by: nist6dh

Tell me if you’ve done this before:

You see an article come up in your Facebook feed. The headline resonates with you. It pulls at your heartstrings. It solidifies your worldview and supports an argument you stand behind. You click ‘share’ after a light skim of the article. Maybe you didn’t even read it at all. Or maybe you disagree with the headline or don’t like the picture attached, so you make a comment hastily disparaging the whole thing without even reading it.

This needs to STOP.

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Copy for Instagram: Are You Doing it Wrong?

An example of copy for Instagram.

While scouring the internet for inspiration for a blog post about copywriting and web content, I harassed some friends who also work on the web for some ideas. What were some of the copy-related questions they had? What issues in the world of web copy were keeping them up at night? OK, maybe they weren’t losing sleep, but experiencing some mild irritation.

My good friend and former co-worker Oli Maughan came to the rescue. She’s a Social Media Strategist and All-around Nice Girl that some pretty big brands in North America (Luvo, LYFE Kitchen, and lululemon lab, to name a few) have trusted with their precious online reputations. She creates copy for many different platforms, including Facebook, Twitter and Instagram, and she has some bones to pick. Namely, she wants to address the Dos and Don’ts of writing copy for Instagram.

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Common Mistakes Bloggers Make and How to Avoid Them

Guest post by Marcela De VivoBlogging Mistakes

Starting a new blog? Blogging can be a rewarding pastime, as a way of expressing yourself creatively and by connecting you to like-minded groups of people. Some bloggers are even able to earn a living by writing about something that was once just a hobby or a passionate side project.

However, beware of the common mistakes that many new bloggers make that can slow or prevent you from finding your audience. Below are some common missteps to avoid:

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